What people are saying about my work
Here’s how I work, with examples
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I analyze language and concepts about a problem or product.
Mini Case Study 1
People weren’t understanding our terminology. All our existing research was based on responses to how we described the product.
To determine how people naturally spoke about ideas related to our product and space, I co-designed a research study that would yield an un-cued sample of language.
Now, we can design experiences using wording that’s intuitive and feels natural.
I plan digital conversations that guide people to their objectives.
Mini Case Study 2
People were excited about the product, but onboarding was a heavy lift.
By the time they got to the hardest part, they had lost momentum and forgotten the promise of better things to come.
I redesigned the information and messaging in the onboarding using a conversational design model to support people through each step and decision.
I design with wording and information.
Mini Case Study 3
Bedtime can be sweet for parents, but it can also be a battle.
Our product creates dynamic, audio-based, get-ready-for-bed adventures that kids love. But when parents don’t understand how to use it, they don’t stay to discover the benefit.
I’m using insights from research to iterate on wording across the product.
The glowing emails and reviews we get suggest we’re off to a great start.
To hear more about these projects (or to learn about UX content work I've done in mapping, meeting, dating, job-seeking, real estate, service-finding, email-filtering, or staffing) send me a message.