What people say about my work

Several screenshots of positive comments collected onto one image by various members of cross-functional teams. Example: This, and the content underneath it, is fire. We need more of this style of clear, precise communication.

Here’s how I work, with examples

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I analyze language and concepts about a problem or product.

A screenshot with the header "Semantic groups" and then columns of related terms from research.

Mini Case Study 1
People weren’t understanding our terminology. All our existing research was based on responses to how we described the product.

To determine how people naturally spoke about ideas related to our product and space, I co-designed a research study that would yield an un-cued sample of language.

Now, we can design experiences using wording that’s intuitive and feels natural.

I plan digital conversations that guide people to their objectives.

Mini Case Study 2
People were excited about the product, but onboarding was a heavy lift.

Data showed that when they got to the hardest part, they lost momentum and forgot the promise of better things to come.

I redesigned the information and messaging in the onboarding using a conversational design model to help new users keep our value proposition in mind.

I design with wording and information.

Mini Case Study 3
Bedtime can be sweet for parents, but it can also be a battle.

Our product creates dynamic, audio-based, get-ready-for-bed adventures that kids love. But when parents don’t understand how to use it, they don’t stay to discover the benefit.

I’m using insights from research now to iterate on wording across the product.

Check out more interface writing samples.
To hear more about these projects (or to learn about UX content work I've done in mapping, meeting, dating, job-seeking, real estate, service-finding, email-filtering, or staffing) send me a message.